5 Burberry Beauty Innovations for fall (& luxe giveaway)! The world of prestige beauty is ultra-competitive. Not only do you have the established brands such as Chanel, Dior, YSL and Giorgio Armani, but you have newcomers Gucci, Charlotte Tilbury and Dolce and Gabbana actively building their beauty businesses. One fashion house determined to become a global powerhouse in beauty is Burberry, the iconic British label riding a wave of popularity thanks to the direction of Christopher Bailey. He recently brought the beauty license in-house and is quickly ramping up innovation while linking beauty to fashion in a very direct way. He’s tapped UK celebrity makeup artist Wendy Rowe to execute his vision of “effortless beauty”. He believes that beauty should be quick and easy. Call it “disheveled elegance’.
Burberry Prorsum Fall 2015
With this in mind, Bailey unveiled a number of really interesting beauty products this fall that are worth a closer look. Here are five Burberry Beauty innovations.
Cashmere Concealer
First up is a fool-proof concealer that instantly erases dark circles, fine lines and awakens eyes. Thanks to light-refractive technology, fine lines and dark circles are visibly diminished. Anti-aging ceramides work to strengthen delicate skin and the texture feels like second-skin cashmere. What is unique is the sponge applicator that allows you to dab on just the right amount and blend instantly. It’s available in six shades from ivory to chestnut (which is very dark).
Fresh Glow Highlighting Luminous Pen
Call it “Glow to go”. This pen delivers a perfect dewy glow in seconds. It instantly highlights the top of the lip, cheeks and forehead. Apply it where the sun naturally falls on your face for a brightening effect. This is particularly good if you’ve had a sleepless night. You’ll look fresher and more rested.
Face Contour Effortless Contouring Pen for Face and Eyes
Master the sculpting trend with this easy-to-use pen. It allows you to create the illusion of a slimmer face, lifted cheekbones and enhanced eyes. The ultra-glide formula is easy to blend and available in medium and dark shades.
Effortless Blendable Kohl Multi-Use Crayon
The Bollywood Kohl beauty trend was apparent at New York, Paris, London and Milan Fashion Weeks. From a thin line to a bold smudged look, kohl was used in dozens of shows. This highly pigmented kohl crayon blends smoothly onto the skin to create the perfect smoky eye. You’ll notice the texture is creamy with long-lasting pigment. Skip the jet black and try chestnut brown, golden brown, pearl grey or even elderberry. You can even use it as a liner along the lower lash line.
Effortless Kohl Eyeliner
This highly pigmented liner has been so popular, Bailey is adding four new shades for fall bringing the range to eight in total. Antique Gold is a standout and will instantly update your look for an evening party. Storm green will add a hint of colour. While blue carbon is a fresh alternative to black for evening. There is even stone which is a nice accent shade.
Burberry Prorsum Fall 2015
The giveaway: I gave away a selection of these five Burberry innovations to one lucky reader. I asked readers to tell me in a blog post comment what their favourite new Burberry Beauty product is. I drew the name Shannon in BC from all those who entered. Congrats Shannon!
Burberry Beauty is available in Canada at thebay.com and at select Hudson’s Bay stores including Queen Street in Toronto.
1,091 Comments
Kiera p
October 30, 2015 at 6:52 pmLove the kohl eyeliner 🙂
@crownofgold__
Sheerie Franks
October 30, 2015 at 6:47 pmFresh Glow Highlighting Luminous Pen, it just looks lush!
@SheerieF
Monica
October 30, 2015 at 6:45 pmThe cashmere concealer sounds amazing! But all of them do to be honest. Thanks for the chance 🙂
@monicab__
Tuğçe Nur Eralp
October 30, 2015 at 6:44 pmCashmere concelar sounds good to me for my dark circled eyes. All the collection is good? My twitter is T__Eralp
natasha lamoreux
October 30, 2015 at 6:43 pmi ike the Cashmere Concealer it hides dark circles and fine lines. Looks like a great product.
Shari Dalton
October 30, 2015 at 6:35 pmI like the Face Contour Effortless Contouring Pen for Face and Eyes. twitter – 409cope
Marycarol
October 30, 2015 at 6:27 pmThe cashmere concealer sounds great xx
Jea Smith
October 30, 2015 at 6:24 pmMy favorite is Cashmere Concealer…gorgeous
Joanna Venetis
October 30, 2015 at 6:23 pmThe Cashmere Concealer sounds exactly what I need right now.
Katie C
October 30, 2015 at 6:11 pmI like the Effortless Blendable Kohl Multi-Use Crayon! I need all the help I can get.
Charlotte/chalbe
October 30, 2015 at 6:11 pmEffortless Blendable Kohl Multi-Use Crayon I’ve like using crayons!
Alona Y
October 30, 2015 at 6:10 pmMy favorite is the Cashmere Concealer, I’d love to try it on the dark circles under my eyes.
funnygirl
October 30, 2015 at 6:05 pmI best like the Glow Highlighting Luminous Pen
hotrxrelie
October 30, 2015 at 6:03 pmCashmere consealer for me
Shelley N
October 30, 2015 at 5:59 pmI really like the Cashmere Concealer -neat idea. @Shellbran3
Lynda Cook
October 30, 2015 at 5:51 pmI love all of them but my favourite would have to be the Cashmere Concealer, love it!! @lyndac68
Mariam Khawar
October 30, 2015 at 5:43 pmit has to be the cashmere concealer with sponge applicator. @mariamameer
Amy
October 30, 2015 at 5:40 pmThe kohl eyeliner, of course.
Anastasia
October 30, 2015 at 5:40 pmFresh Glow Highlighting Luminous Pen
@eua_anastasia
Paula Phillips
October 30, 2015 at 5:33 pmThe Cashmere Concealer.
fozia Akhtar
October 30, 2015 at 5:31 pmeffortless eyeliner looks amazing.
Eleni F
October 30, 2015 at 5:29 pmI haven’t tried them but effortless eyeliner looks amazing. @lenafotog
Milly
October 30, 2015 at 5:26 pmCashmere Concealer @lou_ker
Bianca Balutto
October 30, 2015 at 5:18 pmI like the Face Contour Effortless Contouring Pen for Face and Eyes.
@b_balutto
tess
October 30, 2015 at 5:15 pmGreat collection of products! The concealer pen is my favourite-it should make a tricky job very easy 🙂 @typicallytess