5 Burberry Beauty Innovations for fall (& luxe giveaway)! The world of prestige beauty is ultra-competitive. Not only do you have the established brands such as Chanel, Dior, YSL and Giorgio Armani, but you have newcomers Gucci, Charlotte Tilbury and Dolce and Gabbana actively building their beauty businesses. One fashion house determined to become a global powerhouse in beauty is Burberry, the iconic British label riding a wave of popularity thanks to the direction of Christopher Bailey. He recently brought the beauty license in-house and is quickly ramping up innovation while linking beauty to fashion in a very direct way. He’s tapped UK celebrity makeup artist Wendy Rowe to execute his vision of “effortless beauty”. He believes that beauty should be quick and easy. Call it “disheveled elegance’.
Burberry Prorsum Fall 2015
With this in mind, Bailey unveiled a number of really interesting beauty products this fall that are worth a closer look. Here are five Burberry Beauty innovations.
Cashmere Concealer
First up is a fool-proof concealer that instantly erases dark circles, fine lines and awakens eyes. Thanks to light-refractive technology, fine lines and dark circles are visibly diminished. Anti-aging ceramides work to strengthen delicate skin and the texture feels like second-skin cashmere. What is unique is the sponge applicator that allows you to dab on just the right amount and blend instantly. It’s available in six shades from ivory to chestnut (which is very dark).
Fresh Glow Highlighting Luminous Pen
Call it “Glow to go”. This pen delivers a perfect dewy glow in seconds. It instantly highlights the top of the lip, cheeks and forehead. Apply it where the sun naturally falls on your face for a brightening effect. This is particularly good if you’ve had a sleepless night. You’ll look fresher and more rested.
Face Contour Effortless Contouring Pen for Face and Eyes
Master the sculpting trend with this easy-to-use pen. It allows you to create the illusion of a slimmer face, lifted cheekbones and enhanced eyes. The ultra-glide formula is easy to blend and available in medium and dark shades.
Effortless Blendable Kohl Multi-Use Crayon
The Bollywood Kohl beauty trend was apparent at New York, Paris, London and Milan Fashion Weeks. From a thin line to a bold smudged look, kohl was used in dozens of shows. This highly pigmented kohl crayon blends smoothly onto the skin to create the perfect smoky eye. You’ll notice the texture is creamy with long-lasting pigment. Skip the jet black and try chestnut brown, golden brown, pearl grey or even elderberry. You can even use it as a liner along the lower lash line.
Effortless Kohl Eyeliner
This highly pigmented liner has been so popular, Bailey is adding four new shades for fall bringing the range to eight in total. Antique Gold is a standout and will instantly update your look for an evening party. Storm green will add a hint of colour. While blue carbon is a fresh alternative to black for evening. There is even stone which is a nice accent shade.
Burberry Prorsum Fall 2015
The giveaway: I gave away a selection of these five Burberry innovations to one lucky reader. I asked readers to tell me in a blog post comment what their favourite new Burberry Beauty product is. I drew the name Shannon in BC from all those who entered. Congrats Shannon!
Burberry Beauty is available in Canada at thebay.com and at select Hudson’s Bay stores including Queen Street in Toronto.
1,091 Comments
Tess D
October 30, 2015 at 9:20 amEffortless Kohl Eyeliner is my pick of the new products @TheyreAllAtIt
Becca H
October 30, 2015 at 9:18 amThe cashmere concealer – looks amazing!
Anastasia T.
October 30, 2015 at 9:15 amFace Contour Effortless Contouring Pen for Face and Eyes
@AnastasiaTT
Tania
October 30, 2015 at 9:13 amCashmere Concealer must be great 😉
Sasha
October 30, 2015 at 9:10 amFresh Glow Highlighting Luminous Pen, I need this in my life to look rested after all my sleepless nights.
@ASmashingLife
mairi theo
October 30, 2015 at 9:10 amCashmere Concealer for sure!!!
@MaryMairi
jon morris
October 30, 2015 at 9:09 ammy daughter loves the Fresh Glow Highlighting Luminous Pen
Nikolina
October 30, 2015 at 9:06 amI loooooove the Effortless Blendable Kohl Multi-Use Crayon! @Nikolina_84
Simran Bansal
October 30, 2015 at 8:57 amCashmere Concealer
Twitter: @thecrazysim
Mary Boudreau
October 30, 2015 at 8:47 amMy fave new product is Warm Glow Natural Bronzer @windartns
Lady kominh
October 30, 2015 at 8:42 amEffortless Kohl Eyeliner is my favorite ????@ledi79
Elena T
October 30, 2015 at 8:35 amThe Cashmere Concealer is my favorite! I am always looking for a great concealer because I hate having dark circles
@babygirlMV
Tatjana
October 30, 2015 at 8:34 amLove Fresh Glow Highlighting Luminous Pen 🙂 Must be fab 😉
@pobulictatjana
Sara
October 30, 2015 at 8:33 amFresh Glow Highlighting Luminous Pen 🙂
Alison Macdonald
October 30, 2015 at 8:31 amContouring pen for face & eyes 🙂
Pearl Saban
October 30, 2015 at 8:18 amI’m liking the Cashmere Concealer.
@pofwisdom
Raquel M.
October 30, 2015 at 8:11 amMy favorite is the cashmere concealer. twitter: @rachel_munrey
Christine Northrop
October 30, 2015 at 8:09 amI like the Cashmere Concealer @chrin60
Suzie B
October 30, 2015 at 7:57 amI like the Effortless Blendable Kohl Multi-Use Crayon @sbabij
Geoff McCann
October 30, 2015 at 7:53 amI believe that my wife would love the cashmere concealer!
@savedbyanangel1
evaggelia zachariadou
October 30, 2015 at 7:42 amCashmere Concealer♥♥♥
@litsazachariad1
Nathalie
October 30, 2015 at 7:35 amCashmere concealer. @NJA1965
Charlene Argaez
October 30, 2015 at 7:28 amI like the Fresh Glow Highlighting Luminous Pen from this collection. They all look great!
Twitter @Charlalotta
mirela antoniadou
October 30, 2015 at 7:12 amCashmere Concealer @mirela1983
Sean M
October 30, 2015 at 7:02 amMy daughter picks the Effortless Kohl Eyeliner