Featured News News

J’adore Touche de Parfum

J’adore Touche de Parfum giveaway. Calling all fragrance enthusiasts! I’ve discovered a truly must-have item for your holiday wish list. Francois Demachy, Dior’s Perfumer-Creator has dreamt up a product that will bring new life to your entire fragrance collection. It’s a “dry oil” enhancer that can be paired with any J’adore fragrance or any floral fragrance you love. You add a drop of the liquid silk on your skin then spray a fragrance on top. What happens is this new J’adore Touche amplifies and enhances the floral notes in the fragrance. It instantly doubles the scents you won.

j'adore touche de parfum

“Everything about it is a first, from the application technique to the texture, not to mention the state-of-the-art bottle,” says the press file. “J’adore Touche de Parfum invites you to create your own personal olfactory mood.” Wear it on its own or layer with any fragrance.

 

Francois created what he calls a “supple” composition. This unique fragrance formula contains notes of Indian Jasmin Sambac, Turkish Damask Rose, Indian Tuberose, Lily of the Valley accord, white flowers, Sri Lankan Sandalwood, ambrette and light musk. Floral absolutes are heightened by the “dry oil” texture that brings their aromas into full bloom. The texture itself develops differently on each person’s skin. It releases unique, bespoke notes. Like a signature.

j'adore touche de parfum

Most exciting is the Touche de Parfum bottle. A capillary system exclusive to the Dior Maison de Parfums allows for a brand new way to apply fragrance. Twist the bead of the amphora bottle and watch how one drop of the scent is captured in the applicator. It is only released when the transparent applicator is applied to the skin. Fine and lightweight, the silky texture is absorbed with astonishing speed. It retails for $112 at select Hudson’s Bay stores.

Charlize Theron

Actress Charlize Theron stars in the ad campaign.

 

The giveaway: I gave away a J’Adore Touche de Parfum to one lucky reader. I asked readers to tell me in a blog post comment below if they’ve ever worn a Dior fragrance and if so, which one. I drew the name Shannon McCarthy at random from all those who commented below. Congrats Shannon! 

j'adore touche de parfum

1,203 Comments

  • Reply
    David crabb
    November 18, 2015 at 3:17 am

    My wife loves Dior and I’d love to win this for her!!

  • Reply
    Tara
    November 18, 2015 at 3:17 am

    not yet, but I’d love to. 🙂 @MysticFaerie77

  • Reply
    KONSTANTINA GIAVROUDI
    November 18, 2015 at 3:07 am

    I haven’t ever worn a Dior fragrance..I would love to win this..
    @ntinaa321

  • Reply
    Lorraine
    November 18, 2015 at 2:33 am

    I used to wear Poison in my 20’s but now I prefer Miss Dior

    @finleypoppet

  • Reply
    Cheryl
    November 18, 2015 at 2:04 am

    I haven’t ever worn a Dior fragrance. @cherylfahling

    • Reply
      Karen Thompson
      November 18, 2015 at 2:29 am

      Ooh yes. My fave is j’dore @kt3508

  • Reply
    ghassan alsaleh
    November 18, 2015 at 1:50 am

    I wish I tried something from deor collection.
    @Alsalehghassan

  • Reply
    Gabriela L.
    November 18, 2015 at 1:46 am

    I only had a 1.2 ml sample of J’Adore the initial version, about 6 years ago and I loved it! But I can’t afford to buy a bottle. I would love to win!

  • Reply
    Angelehm
    November 18, 2015 at 1:35 am

    J’Adore Touche de Parfum I was given a sample of J’Adore and it was instant love then I saw the bottle and bought it. That was a few years back you reminded me.I love it more than the other scents in pretty bottles. a bottle of liquid amber that light plays with in.

  • Reply
    bilqees bano
    November 18, 2015 at 1:12 am

    I have never worn a Dior perfume @billano_kawaii

  • Reply
    jessica eapen
    November 18, 2015 at 1:05 am

    I love Dior’s Poison!

  • Reply
    Gloria Tretiak
    November 18, 2015 at 12:56 am

    If Charlize would promote it, it must be awesome love to try it

  • Reply
    Donna W.
    November 18, 2015 at 12:51 am

    I have not worn a Dior but would love to! @disneymom917

  • Reply
    Liz G
    November 18, 2015 at 12:51 am

    Oh, Dave, I have been in a long-term relationship with Dior since my teens! I first wore the original Miss Dior, then Dune, then Dolce Vita (the original version–the new version is not so great), Eau de Dolce Vita (miss that one too), J’adore, Miss Dior Cherie, current Miss Dior, Miss Dior Blooming Bouquet, Pure Poison (in the white bottle), Addict Eau Fraiche, and from La Collection, Gris Montaigne and Oud Ispahan. I wear the La Collection ones rather sparingly because of their price and their intensity, but I always have and wear J’adore and Miss Dior because they smell so good! I love this concept! @goldmeteor

  • Reply
    Melanie E
    November 18, 2015 at 12:46 am

    I have worn J’adore eau de Parfum. Thanks for this wonderful giveaway, Dave! @MaraMel

  • Reply
    Carla W.
    November 18, 2015 at 12:26 am

    I used to get a bottle of Poison for Christmas just about every year and I loved it although it did not mix well with my own body scent. I never had the heart to tell the person that got it for me that it was not my scent. I would just give it to my daughter as it did smell good on her.
    @saphiresandiamo

  • Reply
    Karen Ali
    November 18, 2015 at 12:20 am

    Def poison! Love all Dior parfums!
    @KarenAli11

  • Reply
    Pat B
    November 18, 2015 at 12:14 am

    I’ve never worn a Dior fragrane 🙁 @bcgirll

  • Reply
    Susan T.
    November 18, 2015 at 12:05 am

    I don’t think I have ever tried a Dior fragrance but this sounds really unique and interesting. What a clever way to change up your fragrances!
    @suekitty13

  • Reply
    Gretchen
    November 17, 2015 at 11:53 pm

    I haven’t tried any Dior fragrance but would love to try this

  • Reply
    T. Allen
    November 17, 2015 at 11:11 pm

    Goodness…
    Pure poison has been my fragrance of choice for a long time. Huge fan of dior fragrances! Liquid silk is a proper name for any dior fragrance!

  • Reply
    Hilda V.
    November 17, 2015 at 11:01 pm

    Poison, JAdore

  • Reply
    Ashlee
    November 17, 2015 at 10:53 pm

    I’ve never worn these scents before as I tend to stick to the same fragrances, but I would love to try something new. Twitter: aw2at5712

  • Reply
    Julie Tift
    November 17, 2015 at 10:37 pm

    Yes, I have worn Poison in the past, although I found it quite a heavy scent.

  • Reply
    Illy Junus
    November 17, 2015 at 10:33 pm

    yes I have worn dior, Dior me not @i_jns

  • Reply
    Erica
    November 17, 2015 at 10:14 pm

    My god the scent description makes the perfume sound like it smells incredibly sexy and sensual

1 2 3 48

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.