Lancome L’Absolu Rouge Drama Matte Collector Box Giveaway
Of all the beauty trends we’ve seen come down the fashion catwalks over the past three years, none have had the impact of matte lipstick. It started out as a response to the nude lips that most designers in Milan favoured. They stripped the makeup back to the no-makeup look that was basically skincare with a hint of lip gloss. Fashion designers in London and Paris in particular chose matte lip looks to create interest and excitement on fashion runways. Response was so positive that beauty companies quickly amped up their matte collections with new moisturizing formulas that left a velvety texture on lips. While past matte lip formulas were drying, this new generation promises comfort and moisturization. More importantly, the pigment is really vibrant and pure.
Lancome has created one of the most beautiful matte lipsticks. It’s called L’Absolu Rouge Drama Matte and it uses new light powder technology to make this lipstick both highly pigmented and ultra comfortable. The longwear formula comes in 24 shades and even contains spherical powder to create a soft focus effect. One quarter of the formula is made of light diffusing gel which has the ability to diffuse light while providing a matte effect on lips.
When I showed this collection on Cityline recently, both Tracy and the floor producers came running when they saw the lipsticks. They wanted them all!!
THE GIVEAWAY: I gave away this special Lancome L’Absolu Matte Lipstick Collector box to one lucky reader. To enter, I asked readers to tell me in a blog post comment below what their all-time favourite Lancome product is? Karen A told us and we drew her name from all entries. Congrats Karen!
Lancome L’Absolu Rouge Drama Matte is available in Canada at lancome.ca