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Happy Birthday Lancôme!

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Happy 80th Birthday Lancome!

The venerable French luxury house celebrates eight decades of beauty. Here’s a timeline chronicling its remarkable evolution.

 

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Lancome unveils five exotic fragrances at the Brussels World’s Fair. With names such as Bocages, Kypre, Tropiques, Conquete and Tendres Nuits, women are immediately charmed.

La Boutique Lancome opens its doors at 29, rue du Faubourg Saint-Honore, Paris. A multi-faceted line that was created by the visionary Armand Petitjean featured fragrance, skincare and make-up from its inception and quickly grew to be distributed in 30 countries within its first five years.

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The name Lancome is taken from Petitjean’s Chateau de Lancosme.

The rose becomes the signature emblem of the brand.

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1942

Lancome school was founded to teach proper skincare and makeup techniques. The Lancome “ambassadresses” are then dispatched to remote locations around the globe to represent, introduce and promote the brand. Each woman embodied the “Parisienne”, the stylish Parisian woman who embodies Lancome’s image.

1946

Lancôme offers a taste of the exotic through its high quality fragrances. The spicy Marrakech debuts and becomes a sensation.

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1952

The original Tresor bottle is unveiled featuring seventy-five hand-polished facets. It was created by George Delhomme. The scent was a warm spicy-woody fragrance for her.

1955

La Ligne Oceane skincare line launches in France.

1965

Lancôme invests heavily in skin care and creates luxurious formulas that soothes dry skin and addresses a variety of concerns. Absolue launches this year and offers effective hydration in a beautiful texture.

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1967

Lancomatique: Lancome’s first fluid mascara is an instant hit.

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1978

Lancome makeup collections first appear.

1982

Lancome expands into Asia

1983

Isabelle Rossellini becomes the face of Lancome.

1995

The innovative brightening line, Blanc Expert debuts.

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2009

Skin perfector Genifique debuts.

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2012

Julia Roberts appears as the face of La Vie est Belle.

2014

Actress Lupita Nyongo signs on as a brand ambassador

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Grandiose mascara debuts.

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2015

Pro Makeup Artist Lisa Eldridge signs on as Creative Director of Makeup.

La Vie est Belle, a sumptuous coffee table book is published celebrating 80 years of French beauty.”

“Beauty is a woman who can love with her whole self. Without vanity and unconditionally.” – Kate Winslet, Lancome Amassador

 

What is your all-time favourite Lancome product and why? Tell us in a comment below and you could win this spectacular “My French Palette” from the French Innocence Spring Collection. We’ll draw a winning name on Friday, February 20th.

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739 Comments

  • Reply
    Kathy DeCicco
    February 21, 2015 at 6:30 pm

    All the mascara, and Tresor fragrance.

  • Reply
    Annabelle
    February 21, 2015 at 5:44 pm

    Teinte Idole foundation

  • Reply
    Annabelle
    February 21, 2015 at 5:44 pm

    Their Teinte Idole foundation

  • Reply
    Monica H
    February 21, 2015 at 1:01 pm

    Génifique is simply the best product around. The repair it does is simply amazing is why its my favourite product!

  • Reply
    Kristi V
    February 21, 2015 at 11:08 am

    I lI’ve Lancôme products. I have always been a huge fan of the madcara. Hypñose. Have been interested in the eye serum but omg kinda pricey 🙁

  • Reply
    Amanda Storey
    February 21, 2015 at 6:01 am

    Having Horrible Dark under eye circles, I would love to try any product you suggest that may be able to diminish these for me.
    I’ve tried EVERYTHING on the market without results.

    Thank you so much for taking the time to read my post.

  • Reply
    KRISTY carpenter
    February 20, 2015 at 10:40 pm

    I love the eyeshadow it stays on longer than others I’ve tried and the colors are amazing they really make my eyes pop

  • Reply
    Jerrica Evans
    February 20, 2015 at 10:02 pm

    I love Lancome mascara, it makes my lashes look great.

  • Reply
    Christy Peeples DuBois
    February 20, 2015 at 9:30 pm

    The only Lancôme product I have used is the Dual Finish Versatile Powder Makeup in Matte Amande III. I like the powder however it is a little to light for my skin in color and I used it as a setting powder on my oily skin and within 2-3 hours i was shiny again so it didn’t keep the oil from coming through nearly long enough. But it’s a start. I would love to try their shadows, liners and mascaras.

  • Reply
    kim schuurman
    February 20, 2015 at 8:38 pm

    Definicls Precious Cells. Best best best

  • Reply
    Andrea B Cofman
    February 20, 2015 at 6:31 pm

    Tough Question…lol, I love so many “Lancome” Products but if I had to narrow it down just a little, I’d say I love the Perfume Sprays ( Poeme, Tresor, Miracle, La Vie est belle….I think you get the idea).. =)

  • Reply
    Deborah Heaton
    February 20, 2015 at 4:12 pm

    Miracle air de teint my favourite

  • Reply
    Maggie C
    February 20, 2015 at 11:48 am

    I am a huge fan of Lancome’s skin care line. I use their Genefique serum plus the High Resolution Refill 3x day and night cream. Can’t forgot the toner as well. As you can tell, I love Lancome skin care line and my skin is always in great condition.

  • Reply
    Michelle
    February 20, 2015 at 11:27 am

    Trésor because its my mom’s scent and always makes me think of her when I smell it but also the make-up remover is by far the best. My makeup collection started with Lancome and will forever love so many of their products.

  • Reply
    Cheryl A.
    February 20, 2015 at 10:58 am

    Trésor is my all-time favorite its an unforgettable fragrance. Love it! <3

  • Reply
    Angie In My 30s (@My30sAndItsTime)
    February 20, 2015 at 10:34 am

    VERY tough to choose but if I HAD to pick just one I’d say O Oui perfume.
    Followed very closely by Grandiose mascara & effacernes concealer!

  • Reply
    Rachel Henry
    February 20, 2015 at 4:29 am

    Lancôme Hynose Mascara!!! One of the kardashian sisters sworn by it, once I tried it I was totally sold. I haven’t purchased any other brand of mascara since.

  • Reply
    Alicia Kerner
    February 20, 2015 at 1:41 am

    Really what’s not to love! Honestly it is hard to choose one so how about all! Lol ty

  • Reply
    angela
    February 20, 2015 at 12:45 am

    I love my lancome foundation. It matches so perfectly to the skin

  • Reply
    Jennifer Dethlefs
    February 19, 2015 at 11:07 pm

    I love the Lancome mascara. a little effort & a great product my lashes are gorgeous.

  • Reply
    Debbie Hostetler
    February 19, 2015 at 9:49 pm

    I love the Renergie Lift Makeup in Lifting Dore 20 (W). It helps my dry skin appear much younger and radiant without being greasy. Also, this is the perfect shade of foundation for me. It’s the best foundation I’ve ever used.

  • Reply
    kym
    February 19, 2015 at 8:55 pm

    Color id foundation…

  • Reply
    Hope Krauel
    February 19, 2015 at 7:36 pm

    I love the Grandiose mascara…..va va volume!

  • Reply
    Alexandra Purcell
    February 19, 2015 at 6:57 pm

    The Lancôme Juicy tubes will always be my favorite product. It was the first high end product I ever owned. Lancôme always brings me back to the innocent days of high school.

  • Reply
    Evelyn Rivers
    February 19, 2015 at 6:39 pm

    My favorite product is Miracle it is very femine and light!

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