YSL’s groundbreaking lipstick creator has arrived in Canada and it is truly remarkable.
Named “Rouge Sur Mesure’, the one-of-a-kind device allows you to create and customize your own lipstick colours thanks to YSL’s colour expertise and cutting-edge PERSO technology. It’s as close as you can get to working with a cosmetic scientist inside a makeup laboratory. A complementary app helps guide you through the process of creating your own unique shades and looks.
The device uses packs of cartridge trios (in three colour families) packed with YSL’s creamy velvet lip formula for the possibility to customize over 1,000 shades. It even comes with a sleek lip compact so you can take your signature shades with you wherever you go.
To get you started, you’ll find 1000 different colour recipes in the Shade Palette on the App. A Shade Match with recognition technology allows you to create a lipstick shade the perfectly matches any photo you take.
“Rouge Sur Mesure took more than five years to develop, with the work and input from dozens of beauty, technological and innovation experts, and features various technological feats, including a patented motor system, of which I’m particularly proud,” explains Guive Balooch, Global Vice President L’Oreal Technology Incubator. “This system is located at the top of the device, which moves and compresses the formula from the cartridges at the base of the machine in an upward motion to the dispensing tray above for clean application. It’s a totally unique feature.” He says the Shade Stylist (as part of the App) is a proprietary algorithm which combines the makeup and colour expertise of YSL makeup artists with AI technology developed by his team. It has more than 20 patents including several for the dispensing system.
YSL’s Rouge Sur Mesure is available in Canada at yslbeauty.ca It retails for $459. Here is the link to check it out.
FrancaFebruary 13, 2023 at 10:17 pm
What a great idea. Now if they could work on the price point 😉
Birdie Colleen TraffordFebruary 9, 2023 at 11:56 am
OMG , what fun this would be , I am always combining my lipsticks to create different shades , love this idea !
Janet MFebruary 9, 2023 at 9:37 am
I like the idea of doing this as I do have trouble finding the perfect shade.
Wendy Lam-VechiFebruary 5, 2023 at 4:52 pm
Definitely not affordable for everyone but hopefully in the future when more companies are trying to reduce the production of plastic then more technology like this will be in the market to bring the price down
Annie LeeFebruary 3, 2023 at 10:54 pm
This is an excellent idea. However, the cost is way too much. I have seen another product like this, and it is cheaper and uses the colors red, blue yellow, black & white to make the lipstick.
GretchenFebruary 2, 2023 at 11:27 pm
What a great idea, but cost prohibitive for someone like me