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Create & customize your own lipstick shades with YSL’s Rouge Sur Mesure device

YSL’s groundbreaking lipstick creator has arrived in Canada and it is truly remarkable.

Named “Rouge Sur Mesure’, the one-of-a-kind device allows you to create and customize your own lipstick colours thanks to YSL’s colour expertise and cutting-edge PERSO technology. It’s as close as you can get to working with a cosmetic scientist inside a makeup laboratory. A complementary app helps guide you through the process of creating your own unique shades and looks.

YSL Rouge Sur Measure
YSL Rouge Sur Measure

The device uses packs of cartridge trios (in three colour families) packed with YSL’s creamy velvet lip formula for the possibility to customize over 1,000 shades. It even comes with a sleek lip compact so you can take your signature shades with you wherever you go.

Here’s how it works: First, pair your phone with the App, then choose your cartridges. Slot each one into any of the three holes and click into place. Next, create your colour, experimenting as much as you like by digitally trying it on, using the App. (Yes, you can become your own makeup chemist!) Finally, decide how much lip colour you’d like to make – enough to just test or to wear several times – by selecting your lip size, then clicking the Create button. Using the applicator brush, thoroughly blend the formula, and it’s ready to apply. (The non-porous device is easily cleaned and is designed to be hygienic. It even keeps track of expiry dates of the cartridges)

To get you started, you’ll find 1000 different colour recipes in the Shade Palette on the App. A Shade Match with recognition technology allows you to create a lipstick shade the perfectly matches any photo you take.

“Rouge Sur Mesure took more than five years to develop, with the work and input from dozens of beauty, technological and innovation experts, and features various technological feats, including a patented motor system, of which I’m particularly proud,” explains Guive Balooch, Global Vice President L’Oreal Technology Incubator. “This system is located at the top of the device, which moves and compresses the formula from the cartridges at the base of the machine in an upward motion to the dispensing tray above for clean application. It’s a totally unique feature.” He says the Shade Stylist (as part of the App) is a proprietary algorithm which combines the makeup and colour expertise of YSL makeup artists with AI technology developed by his team. It has more than 20 patents including several for the dispensing system.

YSL’s Rouge Sur Mesure is available in Canada at yslbeauty.ca It retails for $459. Here is the link to check it out.

24 Comments

  • Reply
    Naomi
    November 14, 2022 at 10:15 am

    Ooh, my neighbor had the Barbie perfume and lipstick makers and I always coveted them… this would be so much fun to play with!

  • Reply
    Helen newton
    September 8, 2022 at 2:54 pm

    These look gorgeous

  • Reply
    Kay
    September 7, 2022 at 3:02 am

    I love this device, it’s so clever and wonderful to be able to mix my own shades.

    Dave Lackie is an inspiration. I love this blog and his journey to becoming an influencer. Very impressive.

  • Reply
    Belinda Lawlor
    August 22, 2022 at 5:18 pm

    Certainly creative I love this idea @clarklawlor

  • Reply
    denise
    August 14, 2022 at 11:20 pm

    what a fun and useful idea!

  • Reply
    Mary Coder
    August 11, 2022 at 6:27 pm

    This is a cool concept but I’m not sure how practical it would be for every day use. On special occasions though,…? Absolutely!

    • Reply
      Natalie Jones
      August 12, 2022 at 1:24 pm

      You make a few batches and put them in a tiny balm style pot to carry with you! Pop it in your purse and away you go.

  • Reply
    Tanusta Jainarain
    August 7, 2022 at 6:14 am

    These r so stunning and such a great idea!

  • Reply
    Carole D
    August 5, 2022 at 11:57 pm

    Oh wow! this is so cool, and would be lots of fun to create your own colours. @mistycarole

  • Reply
    Jamie Johnson
    August 5, 2022 at 2:26 pm

    That is the COOLEST lip device I’ve ever seen!! 5 years & 20 patents just prove that YSL is beyond incredible when it comes to beauty innovation. This device looks fun & exciting & the possibilities are endless!! The color combos are infinite! This is just so unique & fascinating, really. I am putting this on the top of my wishlist. Thx Dave!! xoxoJJ
    @BaBy_J_55

  • Reply
    Janet M
    August 5, 2022 at 10:23 am

    This would be terrific as sometimes I can’t find the perfect shade. @asherares

  • Reply
    Chanel C
    August 5, 2022 at 10:02 am

    Wow this is so cool I would love to try something like this.

  • Reply
    lynn neal
    August 4, 2022 at 7:39 am

    This seems a great way to tailor the perfect shade!

  • Reply
    Valerie Warmington
    August 3, 2022 at 10:16 pm

    Et voilà! The frustration evaporates from money spent on a shade we will never wear.
    We can have fun tailoring a custom shade for ourselves.

    • Reply
      Tanusta Jainarain
      August 7, 2022 at 6:13 am

      These r so stunning and such a great idea!

  • Reply
    Laura
    August 3, 2022 at 11:49 am

    This is amazing, such a good way to be truly unique

  • Reply
    Wendy Lam-Vechi
    July 31, 2022 at 6:34 pm

    Wow! This is great! It’s always a hassle to find the right colour in the shop, or even worse, online. This way you can experiment with as many colour as you wish at the comfort of your own home

  • Reply
    Chris Brown
    July 21, 2022 at 6:58 am

    Wow! So awesome to be able to literally change your lip color with your mood even in the middle of the day. The concept of having colors exclusive to your desire and whimsy is priceless.

  • Reply
    Rens Ba
    July 14, 2022 at 12:12 pm

    Wow what an amazing idea! No need to add extra layers of your lipsticks to make the perfect color you are looking for! Thank you Dave for sharing this with us. Way to go YSL

  • Reply
    Shirley Wright
    July 14, 2022 at 7:29 am

    Love this idea awesome

  • Reply
    Trisha Pedros
    July 14, 2022 at 5:39 am

    Wow that is amazing! Love this idea!

  • Reply
    Dawn C Purcell-Musgrave
    July 13, 2022 at 7:14 pm

    I love this idea no more trying to layer your lipsticks to make that perfect shade. Thank you Dave for sharing with us.

  • Reply
    Angela Citrigno
    July 13, 2022 at 2:28 pm

    Holy smokes is all I can say. Technology meets beauty 🥰😍 Having the ability to create your own shade of lipstick at your fingertips. Bravo YSL 💄💋

  • Reply
    Anna Roszak Robinson
    July 13, 2022 at 2:20 pm

    Love this!

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