When deciding whether or not to try a new beauty brand, I always recommend looking at how many awards the products in the line have received. Whether it is Allure, InStyle, CEW or ELLE, these award lists offer a good indication of quality and performance. I often ask the counter staff to tell me which item has received the most awards. That is the best product to buy first.
Take YSL for example, in 2014 the brand received 14 global beauty awards for its Touche Éclat product alone. Vomume magazine in Thailand voted it ‘best concealer’ as did New Zealand’s Bauer Media Group, Spain’s Clara magazine, China’s Shenjiang and InStyle UK. I think it has won every major beauty award in the world. It is that good.
This month, YSL is celebrating its most iconic beauty products. The French Fashion & Beauty House has selected nine products that are best-sellers around the world. And those that have received the most beauty awards.
This luminizing pen brings light and radiance to the skin, erasing signs of fatigue. Beauty editors call it 8 hours of sleep in a pen because it hides the signs of fatigue so well.
Couture Eye Palette: Nude Contouring
This palette contains five ready-to-wear neutral eyeshadow shades. The colours are designed to be mixed and matched or worn on their own.
Top Secrets Moisture Glow
This moisturizer was created for makeup enthusiasts. It is a lightweight moisturizer that blurs imperfections, primes and refreshes makeup. A hidden gem in the YSL lineup.
Laque Couture #84 Catch Me Fuchsia
A long-lasting nail polish that offers high shine and bold colour. Try keeping the makeup nude and using this shade as a pop of colour.
Shocking Eyeliner Effect Faux Cils
Create a dramatic cat-eye flick with this professional liquid liner.
Mascara Volume Effet Faux Cils
A triple-film complex is the secret to high volume lashes. There is a film-coating for intensity, a conditioning film for curve and a fixing film for long-wear.
Touche Éclat Blur Primer
Think of this as an illuminating primer that preps skin for flawless foundation application. Pores appear to be smaller and skin texture feels smoother. It even contains four nourishing oils.
Rouge Pur Couture Lipstick #50
50 Rouge Neon is a warm orange-red that will flatter warm-based complexions.
Touche Éclat Blur Perfector
This blur perfector compact perfects skin while retaining its radiant glow. It transforms from a balm to powder upon application creating a subtle but rosy-glow effect.
The Giveaway: I’m giving away this YSL Makeup Essentials Collectors Box complete with all nine iconic makeup products to one lucky reader. We’ll draw one name at random on February 27th from all those who enter.
YSL Beauty is available in Canada at select Hudson’s Bay stores and thebay.com