This week’s exclusive newsletter subscriber giveaway: Emporio Armani Because It’s You (for her)
Years ago I used to work in men’s fashion for a Canadian retailer. I had the opportunity to work with some really beautiful brands including Hugo Boss, Ermenegildo Zegna, Brioni, Canali and Giorgio Armani. I remember one fall season, we built an Armani shop-in-shop in one of our stores. The specifics for the design, materials and finish were incredibly detailed. Down to the last tile and door stop. Once it was complete, we had to photograph every square inch and email them to Milan for Mr. Armani to review. Yes, he inspects every single aspect of his business. I have no idea how he has the time to do this. He must never sleep. A week later, we got an email with one tile that did not have the marble veins in perfect alignment and one hangtag that was backwards. He is that particular.
So, when he launches a new fragrance, I know that the quality will be perfect. Giorgio would not allow one drop to be sold until he was completely satisfied. I’ve heard stories that he’s sent back samples dozens of times to the labs to get his exact specifications. You can tell this when you smell the new Emporio Armani Because It’s You fragrance. This scent features ripe raspberry, neroli, vanilla and musks. It’s beautifully done and a great day fragrance for work.
The Giveaway: I gave away a bottle of Emporio Armani Because It’s You (for her) to one lucky newsletter subscriber. To enter, I asked readers to tell me in a blog post comment if they’ve ever tried a Giorgio Armani fragrance before. Cheri S told us and we drew her name from all entries. Congrats Cheri!
Giorgio Armani fragrances are available in Canada at Hudson’s Bay stores and thebay.com