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BOSS Bottled United

In celebration of the Fifa World Cup 2018

Hugo Boss BOSS United

Here’s a blog giveaway for soccer fanatics. In celebration of this summer’s Fifa World Cup, fashion house Hugo Boss has created a signature men’s scent & produced one of the coolest gift-with-purchase items of the year: a Hugo Boss Parfums soccer ball. Here’s the story behind the scent:

Brand: Hugo Boss

City: Metzingen, Germany

Launch: BOSS Bottle United

The concept: a team of elite footballers united not by nationality or background, but by one feature they share in common: integrity

Boss Bottled United ad campaign

The mantra: Success without integrity means nothing. It begins with passion. Use what you feel to take you further. You’ve got to do the work and learn the work together. Living your truth leads to trust. Show respect and you’ll earn it. Keep your focus on your goal.

The players:

Philippe Coutinho, Brazil

Alvaro Morata, Spain

Harry Kane, England

Julian Draxler, Germany

FiFa World Cup, Russia 2018: June 14thto July 15th

BOSS Bottled United

The idea: an olfactive encapsulation of an inner-city soccer pitch combining the freshness of the outdoors with an urban warmth of woody notes.

Notes: peppermint, blood orange, ozone, vetiver

BOSS Bottled UnitedBOSS Bottled United, 100 ml $97

Gift-With-Purchase: Buy a bottle of BOSS Bottled United at select Hudson’s Bay flagship stores in Canada and receive a collector BOSS black soccer ball (while supplies last) 

THE GIVEAWAY: I’m giving away a bottle of BOSS United fragrance and a signature BOSS fragrance soccer ball to one lucky reader. To enter, tell me in a blog comment below on a scale of 1 to 10 how you’d rate this fragrance and campaign.  I’ll draw one name at random on May 31st from all those who comment below. If you have a Twitter name, please include it in your comment as it is the fastest way for me to contact winners.

Hugo Boss BOSS United

Hugo Boss fragrances are available in Canada at Hudson’s Bay stores and thebay.com


720 Comments

  • Reply
    Clifford Ballou
    May 16, 2018 at 6:15 pm

    I give it a 10. The cologne alone is great, throw a soccer ball as a freebie? Awesome.

    Thanks! Tweet my wife if I win @amygballou

  • Reply
    Kimberly B.
    May 16, 2018 at 6:10 pm

    I’d rate this a 10 on both counts. @winsome6

  • Reply
    urielh
    May 16, 2018 at 6:06 pm

    8/10 🙂
    @urielh7

  • Reply
    Patrick Siu
    May 16, 2018 at 5:51 pm

    I’d give it a 10

  • Reply
    denise
    May 16, 2018 at 5:46 pm

    10 for sure! love the concept for the campaign

    @momof3boysj

  • Reply
    Edward Fairnington
    May 16, 2018 at 5:45 pm

    A definite winner on all fields 10/10

  • Reply
    Bob Clark
    May 16, 2018 at 5:41 pm

    scores every time

  • Reply
    Sushmita Das
    May 16, 2018 at 5:36 pm

    Super cool campaign.
    10/10
    @DasSushmita

  • Reply
    Kate
    May 16, 2018 at 5:15 pm

    Sporty!

  • Reply
    Tainan Lu
    May 16, 2018 at 5:13 pm

    I’d give it a 10
    @demon1102

  • Reply
    Carolina
    May 16, 2018 at 4:58 pm

    10/10 I really like the concept.
    @regia1981

  • Reply
    Rhonda
    May 16, 2018 at 4:54 pm

    I’d give it a 10…very masculine!
    @vintagebased

  • Reply
    Marc Hurley
    May 16, 2018 at 4:38 pm

    9/10 – needs some Arsenal players! Do love Boss fragrances though. @TyranixDread

  • Reply
    BlessedTA
    May 16, 2018 at 4:38 pm

    8/10 @BlessedTA

  • Reply
    Vivian Dionne
    May 16, 2018 at 4:35 pm

    I would give this a 10 out of 10!

  • Reply
    Vivien Baird
    May 16, 2018 at 4:35 pm

    I would give it 10 out of 10 @domsgran

  • Reply
    Katerina Ellina
    May 16, 2018 at 4:22 pm

    10 👍❣️ @Katerina_Ellina

  • Reply
    THEODORA
    May 16, 2018 at 4:16 pm

    10/10 of course! @Dorappappa

  • Reply
    Katerina Gian
    May 16, 2018 at 4:15 pm

    I like Hugo Boss a lot!! It is. 10/10 for me💕@katestratos

  • Reply
    Geoff Parks
    May 16, 2018 at 4:12 pm

    It’s a smart n smooth campaign. 9 out of ten for me just need world cup winners for England and it’s a ten

  • Reply
    Ailsa Porter
    May 16, 2018 at 4:11 pm

    10/10 super campaign @1_alleycat

  • Reply
    NICOLE JACQUOT
    May 16, 2018 at 3:54 pm

    Hello Dave,
    Merci pour ce superbe concours, je suis heureuse de participer.
    Je vous souhaite une journée pleine de soleil.
    Je donne 10

  • Reply
    Linda S
    May 16, 2018 at 3:16 pm

    I would give it 10 out of 10

    • Reply
      colleen hannigan
      May 16, 2018 at 3:34 pm

      10

  • Reply
    Va
    May 16, 2018 at 3:12 pm

    10

    • Reply
      Va
      May 16, 2018 at 3:12 pm

      @va_va33

  • Reply
    Chuks Elochukwu
    May 16, 2018 at 3:08 pm

    I love Hugo Boss
    10/10

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