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Love, Ferragamo

Ferragamo’s “Amo”, a love letter from Italy

ferragamo spring 2018 fashion show

Ferragamo’s Free-Spirited ‘Amo’

There’s a big trend in perfumery this season to ‘free-spirited’ fragrances – scents that allow you a great olfactory escape even if you can’t leave the city. Ferragamo’s version is charming and worth a smell.

ferragamo modelsBrand: Ferragamo

City: Florence

ferragamo amoLaunch: Ferragamo Amo

Translation: ‘Amo’ is the Italian word for ‘love’

ferragamo amoTheme: be ready to seize every opportunity that the world has to offer.

Scent style: an Oriental floral for her

ferragamo amo notesNotes: Italian bitter accord, blackcurrant, rosemary, mate absolute, rhubarb, jasmine sambac, vanilla, ambrox and sandalwood

Perfumer: Marie Salamagne

ferragamo amoThe bottle: the detailing and pattern on the bottle is an homage to vintage Italian perfume bottles. You’ll notice a subtle embossing of tiny prisms that is painted with a shimmering polish

The model: Suki Waterhouse

ferragamo amo ad

Ferragamo Amo, eau de parfum, 50 ml, $105 & 100 ml, $145

ferragamo spring 2018 fashion show

Ferragamo Amo is available in Canada at Hudson’s Bay stores and thebay.com


  • Melanie E
    March 3, 2018 at 11:46 pm

    Very lovely products! Thanks for the info, Dave! @MaraMel

  • denise
    March 1, 2018 at 4:39 pm

    so cool

    @momof3boysj

  • Hazel
    February 28, 2018 at 9:34 pm

    It sounds like a lovely scent. The bottle reminds me of the Daisy Dream bottle.
    @helton_hh

  • Anna Roszak-Robinson
    February 28, 2018 at 8:55 pm

    Sounds beautiful, I want to smell it right now and loving the bottle too.

  • Beth Kredel
    February 28, 2018 at 7:18 pm

    Looks spectacular!

  • Hazel
    February 28, 2018 at 6:16 pm

    Sounds like a lovely scent. Great advertising.

  • Heather Schell
    February 28, 2018 at 6:09 pm

    Sounds like it would smell as beautiful as the bottle is.

  • Chrissy Christensen
    February 28, 2018 at 5:26 pm

    I imagine it smells lovely!

  • Emily Mitton
    February 28, 2018 at 4:34 pm

    Sounds amazing!! And now I need to plan a trip to Italy after I go fragrance shopping!

  • September Dee
    February 28, 2018 at 4:33 pm

    Really pretty and sounds like a nice fragrance blend too.

  • Amy Marshall
    February 28, 2018 at 3:05 pm

    Excited for this!!! @lilmissamytou

  • Danielle Perrault
    February 28, 2018 at 2:48 pm

    That’s my range of sens! The Italians now’s!
    @danielleperrau4

  • Anonymous
    February 28, 2018 at 2:34 pm

    Omg! Those bottles! Everything about this is stunning! Wow! 😍

  • Mary Maneta
    February 28, 2018 at 10:58 am

    Beautiful bottles,love Ferragamo!💖💖💖🎀💖🎀💖🎀💜❤

  • Breanna
    February 28, 2018 at 9:11 am

    Wow this perfume looks stunning! I like how they showcase what’s inside it with that colourful picture too

  • Linda L
    February 28, 2018 at 9:03 am

    Loving the rhubarb, rosemary and sandalwood in this fragrance! Can’t wait to try it! Nice to see Suki Waterhouse as the face for AMO!! @linlett60

  • Diane Charbonneau
    February 28, 2018 at 7:49 am

    The marketing of this perfume is very well done. It makes you want to try the perfume.

    The bitter scent in the perfume is for me the essence of Italy.
    DianeCharbonn14

  • Louisa Santoeo
    February 28, 2018 at 6:59 am

    The bottles are beautiful, so elegant

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